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Dogtrail

A logo can be a lot more than just a static image of a swoosh… For Dogtrail, a small company that organizes tracking courses for dogs and their owners, I designed a logo toolbox consisting of a truetype font. This font lets you choose from different logo designs combined with 25 different silhouettes of dogs, and a cat.

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Visual Resistance Workshop

Why do some actions easily reach a large audience, and are others doomed to quickly disappear into obscurity? Guided by communication theory, social psychological theory and a large amount of vivid examples, I explore the possibilities and the pitfalls of creative action.